Every team plays to the standard its leader holds.

The DeadThree Coaching Show gives leaders a working system. No pep talks. Host George Evjen breaks down real team and leadership situations the way he does with clients: set the standard, build the discipline to hold it, then execute.

Every episode ties back to the SDE Framework (Standards, Discipline, Execution) or the Nine Principles of high-performing teams. Every episode ends with one move you can make in your next conversation.

Built for leaders and managers who already know culture matters and want to know what to do about it on Monday.

Take the free SDE Assessment: deadthreecoaching.com/sde-assessment

Latest Episodes

You Knew. And You Said Nothing

Think about the last time somebody on your team challenged you. Not criticized you. Challenged you. Did it feel like an attack? Or like somebody who cared about the re...

Busy Isn't a Result

Pull out your calendar. Look at this week. Which of those blocks actually produced something? Not which ones kept you busy. Which ones moved the scoreboard. In episode...

Sit Back Down, We'll Come Get You

A teammate hits the floor in a preseason game and starts to get up on his own. LeBron tells him: sit back down. We will come get you. That's a standard. That's not a f...

Tough on the Problem, Easy on the Person

Your team will make mistakes the minute you tell them to move. What you do next decides your culture. We are not judged by our mistakes. We're judged by how quickly we...

We Take Action

Your team isn't stuck because of bad ideas. It's stuck because everyone is waiting for permission. Taking action and making mistakes is OK. Being idle is not. In episo...

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