DeadThree - Coaching and Leadership Development

Most people believe that doubling success requires twice the effort—but what if that thinking is completely wrong? Dr. Benjamin Hardy and Dan Sullivan argue that 10X growth is actually easier than 2X because it forces you to eliminate distractions, focus only on high-impact moves, and simplify your approach.

In this episode, we break down:
✅ Why aiming for 10X forces you to stop wasting time on the wrong things
✅ How elite performers focus on one big move instead of chasing small wins
✅ Three game-changing actions to apply this 10X thinking in your business or career

If you’re tired of small, incremental growth and want to make massive progress faster, this episode is for you.

Key Takeaways from This Episode

✅ The Power of 10X Thinking

Hardy and Sullivan challenge the traditional belief that more success requires more effort. Instead, they show that thinking bigger simplifies everything because:
✔ 10X forces you to eliminate inefficiencies. You stop doing the 80% of things that don’t matter.
✔ You focus only on what truly moves the needle. Incremental progress is replaced with exponential transformation.
✔ It changes your mindset. You stop working harder and start working smarter and more intentionally.

Ask yourself: If you could do just one thing this year that would generate the biggest impact, what would it be?
That’s your 10X move. Everything else? A distraction.

Stop Chasing Small Wins, Go All-In on Big Moves
The biggest takeaway from 10X Is Easier Than 2X is that growth comes from simplification and extreme focus.

Too often, we spread our energy across too many projects, meetings, and minor tasks that don’t actually move us forward. Imagine cutting all of that out and focusing entirely on the one thing that will truly accelerate your growth. That’s what elite performers do.

✔ Instead of multiple goals, pick one big target and pour everything into it.
✔ Whether it’s closing a high-value client, launching a game-changing product, or hitting a major revenue milestone, commit fully.
✔ Execute relentlessly—because success isn’t about doing more, it’s about doing the right things.

1️⃣ Identify Your 10X Move – What’s the one thing that, if achieved, would create the biggest impact in your business or career? Commit to it.
2️⃣ Eliminate the Waste – Audit your daily tasks and remove anything that doesn’t contribute to your 10X goal. Free yourself from distractions.
3️⃣ Track Relentless Progress – Set up a system to measure daily execution on your one big goal. Stay locked in.